Chemistry - Auckland CBD

3.9/5 β˜… based on 7 reviews

About Chemistry

Hit play to watch the TVC

TAB New Zealand wanted to persuade sports enthusiasts to choose them instead of overseas betting brands like Bet365. So we created a series of targeted TV and digital spots that really capture the thrill of placing a bet through TAB’s digital platforms.

Building on the TAB brand proposition, Now you’re in the game, the TVCs feature a range of humorous scenarios where ‘sportsters’ should remain calm and collected – but can’t due to the excitement and sporting camaraderie that comes from placing a bet through TAB.

 

Thrilling results

Since launching the campaign on TV, social and on-demand, we’ve already seen TAB’s website visits increase by 35%, with first-time bettors in the under 35-year-old categories making up the majority of those visits.

6 second bumpers

 

Optimised for mobile

 

Social engagement

 

Digital banners

Contact Chemistry

Address :

Freeman's Bay 11 Westhaven Drive, Auckland CBD, Auckland 1010, New Zealand

Phone : πŸ“ž +9
Postal code : 1010
Website : http://www.chemistryinteraction.co.nz/
Categories :

Freeman's Bay 11 Westhaven Drive, Auckland CBD, Auckland 1010, New Zealand
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