Route 66 - Newmarket

4.6/5 based on 8 reviews

Route 66 NZ | The Ultimate Jeans Store | Your Denim Destination – Route66.co.nz - Route66.co.nz

Route 66 NZ - Click to view our G-Star, Levi's, NEUW, Mavi and Abrand Jeans or call 09 522 2819 & our denim specialist will help get you the perfect fit.

About Route 66

The Ultimate Jean Store, Route 66 was established in 1988 by Kevyn Male, then the owner of the women’s wear boutique, Three Bears.  Kevyn Male was a pioneer retailer in Newmarket.  His first store opened in 1967.  This exciting theme Jean Store was created in the space of 3 weeks – an exercise that required transforming an old Post Office into a new-look retail store which broke rules and new ground pertaining to mainstream retailing in New Zealand.  Kevyn Male refers to this store as his theatre – the store his stage – the customers his audience and the staff are his actors.  The image of the store drew largely from it’s namesake, Route 66, the highway that spans the US across 8 states from Chicago to Los Angeles.  Much of the original imagery featured cars, roads, deserts, petrol pumps and nostalgic American icons.

Core products were the focus with brands such as Hanes Beefy T and Levi’s leading the way.  Since 1988, Route 66 has continually expanded on its product range to become the Ultimate destination for Denim. It has undergone an extensive image change, with the old Post Office making way for an exciting new space it has occupied since 2000.  It was during this time that Todd Male, (Kevyn’s son) took over managing the store having previously been working there for 12 years.  He was assisted by his sister Samantha for a number of years.  In November 2014 Route 66 celebrated the notable milestone of 25 years in business. The Celebration culminated in a memorable party held in the store.  Many old industry faces attended along with customers and friends of Route 66.  Into 2016 and 27 years in business,  Route 66 is currently having a mini make-over to give the store a fresher, cleaner look.  Friendly, honest & knowledgeable sales staff, a diverse product selection and an exciting shopping environment make Route 66 deserving of it’s reputation as New Zealand’s Ultimate Jean Store.

Contact Route 66

Address :

Basement level, 180, Route 66 180 Broadway, Newmarket, Auckland 1023, New Zealand

Phone : 📞 +989
Postal code : 1023
Website : http://route66.co.nz/
Categories :

Basement level, 180, Route 66 180 Broadway, Newmarket, Auckland 1023, New Zealand
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Elise Alexandra on Google

Route 66 is on the expensive side, for a high street store (justified though, IMO). This particular store has staff members who are always polite, smiling, and helpful - without annoying you with that overbearing 'hovering' that many retail staff do. Route 66 specialises in jeans / denim, basic tops, and skate shoes, plus they stock Havaianas.
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Jackie Tejwani on Google

Always a good experience to buy Jean's from them. Staff is helpful and knowledgeable. If you need Jean's and need some style tips this is your store. Side note they have a good collection of half price Jean's too.
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Cheryl Martin on Google

Called in after visiting several other stores for jeans, Route66 has the best selection, staff knows their products - expert, friendly and tailored advice, highly recommend... all these years why bother going anywhere else!
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Stephen Ellis on Google

Had a fantastic experience buying jeans from Route 66 due to the friendly staff and quality Jeans. Additionally, when I had a problem with one of the Jeans I purchased (manufacturer error), the staff at Route 66 were extremely helpful and quick to provide a replacement. Would happily shop here again!
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James Hunter on Google

Went there to buy some women's shorts today. Two ladies working there were very helpful and didn't mind a guy buying girls shorts lol.
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Chanel MacKay on Google

I visited the Newmarket store today after a recommendation from a friend. Following pregnancy I wanted some jeans that would make me feel good again. The attendant I received did not seem to understand the kind of Jean I was after and consistently provided jeans that were too small despite me requesting a larger size. After trying on a pair of jeans I opened the door to get my friends opinion and all three attendants in the store stood and looked at me which made for an uncomfortable experience. After trying many pairs of jeans we decided the store was not working for us and decided to move on. As we left the store the male attendant stated “at least you got some exercise”. It’s 2021 and although the exercise comment may have been a ‘throw away’ comment, it was hurtful and entirely unnecessary. The attendant doesn’t know my circumstances and should be more mindful of making such remarks.
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Nik Jobson on Google

Great service and good communication! phoned them during lockdown - sent pictures of the jeans to my phone and were able to Contactless deliver as well! Super happy thanks Todd and the team at Route66!
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K J Masters on Google

Very impressed the service from Jess was fantastic. My partner and I purchased a couple of pairs of jeans and very happy. Returned to my Hotel to head off to a meeting and found they had left a security tag on one pair. Called and they sent someone to our hotel with the gun to remove it. Very happy and 100% recommend a visit when looking for the right jeans

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